Simple Energy, which has been a regular in the monthly top 10 electric 2W OEM listing since February 2026 with its Simple One performance EV scooter, has clocked cumulative sales of over 10,000 units in the first eight months of this year. As per Vahan, between January and August 2026, the Bengaluru-based EV startup registered deliveries of 10,429 units, which is 203 percent more compared to last year’s 3,436 units for the same period. This momentum comes just as Simple launched its most affordable scooter yet, Wave, priced at Rs 1.10 lakh (ex-showroom, Bengaluru) and its entry into the family scooter segment.
- Wave makes the brand more accessible with a lower Rs 1.10 lakh ex-showroom price
- Brand has consistently averaged as the top nine EV seller in India since February 2026
Wave is expected to be the sales topper for Simple
The family EV scooter is based on One, but more practical
With the Wave, Simple Energy is hoping to make, well, waves in the family e-scooter segment, which has been dominated by the TVS iQube, Bajaj Chetak and Hero Vida for the past couple of years. Add Ather Rizta with its steadily growing sales, and the new Konarc to that list of rivals as well. Compared to the more performance-based One, Wave targets a much wider customer with its base S 2.2 variant pricing (Rs 1.10 lakh, ex-showroom) as also the focus around everyday practicality, ride comfort, and usability across different rider demographics.
The scooter has four variants as per the battery capacity. The base Wave S is offered in two battery capacities: 2.2kWh (110km IDC range) and 2.7kWh (132Km IDC range). While the middle variant, Wave, has a 3.7kWh battery and 171km of IDC range, and the top Wave + variant has a 5kWh battery and has a 243km IDC range, the highest in its segment. Simple has announced that deliveries will commence on September 25.
Production capacity and showrooms are being increased
The increased presence is expected to improve the brand’s sales
In tandem with the Wave’s launch and expected market demand, the company states that it is scaling its manufacturing and retail footprint. The company currently has a production capacity of 3,000 units per month, and has over 75 outlets across 63 cities in India including Bengaluru, Delhi, Patna, Nagpur, Bhopal, Agra, Goa, Vijayawada, Hyderabad, Kochi, and Chennai.
For Simple, whose highest monthly retails were in March 2026 (1,780 units), the new Wave gives it an opportunity to target the highest-selling sub-category in e-2Ws: the family scooter. Simple ranked 13 in CY2025 sales and entered the top 10 for the first time in February 2026 and has consistently averaged ninth position since. The brand has cumulatively sold 18,556 units since sales began in 2023. It remains to be seen if the Wave turns out to be the much needed boost for the brand to climb up higher on that list.
With inputs from Stephen Raj Antony.
